Navigating the Canadian shopper journey

The ecommerce shopper journey is going in a new direction – find out where it's leading your business.

Explore this report to discover what shoppers expect and how they behave when it comes to the entire end-to-end ecommerce shopping experience – and what retailers can do to meet new expectations brought on by ecommerce acceleration.

In this new report, we'll cover:

• What the consumer path to purchase is, and how it's changing
• Where businesses can add value across the shopper journey
• How to improve the shopper experience at every touchpoint
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